March 31, 2015
Issue No. 445



BTA Member Dealers Receive 2-for-1 Registration!


Buyers Lab Dealer Products & Services

Buyers Laboratory (BLI) is the leading source for unbiased and reliable intelligence for MFPs, copiers, printers, scanners and software solutions in the global digital imaging industry.

  • bliQ — bliQ is an exhaustive database and sales tool. Compare thousands of devices, research product performance, read independent reviews and more. bliQ Mobile provides on-the-go access.
  • Solutions Center — Quickly research and compare hundreds of software solutions, including specs, independent reviews and more.
  • BLI Education Program — Leverage BLI’s services with a curriculum designed to help your sales reps make a greater impact in the field.

BTA dealers receive a 20-percent discount on NEW BLI subscriptions.

For more information on Buyers Lab products and services, contact support@buyerslab.com or call (201) 488-0404.

For more information on BTA Hotline sponsorship, contact Brent Hoskins at brent@bta.org or visit the advertising link on the BTA website. (Note: Sponsors are not endorsed by BTA and members should thoroughly investigate claims and offers made by them prior to purchase.)

BTA Honors Goldberg With Award & Scholarship
On March 21, during the BTA Southeast Winter Break district event at Disney's Grand Floridian Resort & Spa in Orlando, Florida, Business Technology Association (BTA) President Ron Hulett presented BTA General Counsel Bob Goldberg with the newly established Bob Goldberg Legacy Award, acknowledging Goldberg for his exemplary service to the association.

BTA Southeast Hosts Successful Winter Break Event
On March 20-21, the Business Technology Association's (BTA) Southeast district hosted its annual Winter Break event at Disney's Grand Floridian Resort & Spa in Orlando, Florida.

Continuum Launches Fully Managed Backup Platform
Continuum has released Continuity247, a fully managed backup platform.

Print Audit Announces Insight Business Intelligence Dashboard for Managed Print
Print Audit has developed a business intelligence dashboard called Insight, which will be available exclusively to Print Audit Premier members.

ECi Releases Latest Version of Central for FMAudit
ECi Software Solutions has announced the worldwide availability of Central v4.0 user interface (UI) for its FMAudit managed print services (MPS) solution.

Supplies Wholesalers Launches Pennsylvania Distribution Center
Supplies Wholesalers (SW) has launched its Harrisburg, Pennsylvania, distribution center.

GreatAmerica & ECi Announce Usage Billing Integration
GreatAmerica Financial Services Corp. and ECi Software Solutions have announced the completion of an automated process for transmitting invoice data related to usage billing.

Click here for all recent BTA Hotline articles.

April
8
BTA MPS Client Engagement Training Series
The BTA MPS Client Engagement Training Series, led by Mike Lecak, president of Collaborative Consultant Group, consists of six one-hour, Web-based courses designed to assist participants in the following: getting the appointment; MPS value propositions; conducting the appointment; the assessment; the proposal; deal implementation; and client management. During the six-week session, there will be three one-hour, one-on-one coaching sessions in addition to the online training sessions. During these sessions, you will be working with Lecak on three of your specific accounts. You will be taking these opportunities through the sales process, from appointment through the assessment to the proposal and contract. You will have a chance to gain valuable insight while working on actual "live" prospects. Register by March 31 and receive 10 percent off registration. For more information or to register online, click here.
8-9ProFinance 2.0 - Houston, Texas
Over the last 13 years, the principles of ProFinance have dramatically improved the performance of hundreds of dealerships. Now, with the introduction of color, connectivity, software, managed print services (MPS) and managed network services (MNS), the business has changed — and ProFinance has changed with it. Taught by John Hey and Todd Johnson of Strategic Business Associates, ProFinance 2.0 incorporates these changes into the new industry model, including benchmarks for MPS. With more than 30 key benchmarks, this management tool will help you and your team achieve double-digit operating income. For more information or to register online, click here.
May
6-7
BTA Marketing Workshop - Minneapolis, Minnesota
The buying process has changed. More of the initial research is done online. If you are not involved in this online research, you may not even get a shot at the deal. Has your dealership adapted to this new buying process? Or, are you confused by the many local seminars and Internet articles from online marketing people that make big promises but do not understand the office technology industry? It is time to get serious about online marketing. The BTA Marketing Workshop, led by Darrell Amy, Lindsay Kelley and Jon Mitchel of Dealer Marketing, makes sure your dealership is ready to implement best practices in online marketing. Be prepared to build a solid foundation for your online marketing efforts and walk away with a true action plan. Workshop attendees receive free registration to BTA's Cruise to Success district event. For more information or to register online, click here.
7-8Cruise to Success - Minneapolis, Minnesota
BTA Mid-America will host BTA's Cruise to Success district event, open to dealers from across the country, on May 7-8, 2015, at the Radisson Blu Mall of America in Minneapolis, Minnesota. This event will be a great setting to learn from industry leaders, gather new ideas and network with your peers. The event will feature a keynote session by Rick Taylor of Konica Minolta Business Solutions U.S.A. Inc., a dealer panel focused on moving into managed IT services and six additional educational sessions presented by subject-matter experts. In addition, there will be time to visit with 30-plus exhibiting sponsors, many of which will hold drawings for great prizes during the event. Dealer attendees can also enter on-site for a chance to win one of five $100 American Express gift cards and be entered into the BTA District Event Sweepstakes. The event will wrap up from 6 to 9:30 p.m., when attendees will have dinner aboard the Anson Northrup riverboat and enjoy a Las Vegas casino-themed cruise on the Mississippi River. BTA member dealers receive 2-for-1 registration. For more information or to register online, click here.
14Building My Business Webinar: "What is My Dealership Worth?"
Are you considering selling your dealership or perhaps buying another one? Do you want to know the true value of your dealership or how to get the best terms in a sale without getting lost in the process? In this webinar, Jim Kahrs, president of Prosperity Plus Management Consulting Inc., will teach you how to create a viable exit strategy and succession plan, and be better suited to handle key decisions about the future of your operation even if you do not plan to exit for several years. Attendance is completely confidential. No names will be displayed or shared during this webinar. For more information or to register online, click here.

For details on these events and to stay abreast of industry events, visit the
BTA Industry Calendar.


The March issue of Office Technology, the monthly magazine of the Business Technology Association, is now posted on the BTA website. You will need your username and password to access the online magazine.


Click here to view the magazine online.

Click here for the Office Technology archives.


Buyers Laboratory Products & Services

Buyers Laboratory (BLI) is a source for unbiased and reliable intelligence for MFPs, printers, scanners and software solutions. Its offerings: bliQ, a database and sales tool that allows you to compare thousands of devices, research product performance, read reviews and more. bliQ Mobile provides on-the-go access. Solutions Center allows quick research and comparison of hundreds of software solutions, including specs, independent reviews and more. The BLI Education Program allows you to leverage BLI’s services with a curriculum designed to help your sales reps make a greater impact in the field.

BTA members receive a 20-percent discount on new BLI subscriptions.

Visit www.bta.org/BLI for more information.

For more information on other BTA member benefits, visit www.bta.org/MemberBenefits.

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Your BTA benefits are listed on the BTA website. Be sure to take full advantage of your membership by using the many discount programs and business services BTA offers exclusively for its members. Click here to learn more. Not a member yet? Join online.