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May 6, 2014
Issue No. 399

BTA's Cruise to Success is Next Week! Register Today!


Want to deliver an unparalleled customer experience to your managed IT services customers? Being a managed IT services provider requires preparation, dedication and discipline to make strategic changes within your organization. Collabrance LLC, a GreatAmerica company and a Master Managed Service Provider (MMSP), provides tools, training and industry experts to help you effectively and profitably scale your business.

Partnering with Collabrance allows you to focus on generating revenue and strengthening relationships while we take care of your customers' IT needs. For more information, contact Collabrance at, call (877) 715-8485 or visit

Stop by the GreatAmerica booth at BTA Mid-America's Cruise to Success and learn about our full suite of managed IT resources and offerings — ask us about the new SLIQ© cloud app or visit to learn more.

For more information on BTA Hotline sponsorship, contact Brent Hoskins at or visit the advertising link on the BTA website. (Note: Sponsors are not endorsed by BTA and members should thoroughly investigate claims and offers made by them prior to purchase.)

BTA Welcomes 12 New Members

Continuum Launches Continuum Cloud Console
Continuum is simplifying the IT cloud revolution for its managed services provider (MSP) partners with the launch of Continuum Cloud Console (C3), the company's new Infrastructure-as-a-Service (IaaS) management platform that allows MSPs to easily create, manage and monitor virtual servers on behalf of their small-and-medium-sized business (SMB) clients.

docSTAR Acquires DocuLex Document Management Product Suite
docSTAR has acquired the DocuLex suite of document management products from Protected Trust LLC.

Balboa Capital Hires Finance Directors, Expands Corporate Financing Division
Balboa Capital has announced the appointment of Michael Curtis, Robert Harris and Dale Schwartz as directors of specialized markets for the company's corporate financing division.

Greyrock Capital Group Makes Additional Investments in MWAi
MWA Intelligence (MWAi) has announced that Greyrock Capital Group has made new investments into the company for 2014.

Frontier Imaging Releases New Compatible Toners
Frontier Imaging has introduced two new toner products that are compatible with the Brother HL and the OKI Data C/MC series applications.

Ricoh Unveils Interactive Whiteboard for Business
Ricoh Americas Corp. has unveiled an interactive whiteboard for corporations and government agencies that need to collaborate on important business initiatives across offices and geographies.

Print Audit Introduces Embedded Application for Kyocera
Print Audit has announced that Print Audit Embedded has been validated as compatible with Kyocera HyPAS-enabled MFPs.

Konica Minolta & Kodak Release CREO IC 309 Server
Konica Minolta Business Solutions U.S.A. Inc. (Konica Minolta) and Kodak have released the latest technology development in the KODAK CREO Server family — the IC-309 Server.

Densigraphix Kopi Announces New Ownership, Executive Appointments & Name Change
Densigraphix Kopi Inc. (Densi) has announced that with the retirement of Densi's founder and long-time CEO Camille Cotran, Eric Melka has acquired 100 percent of the shares of Densi and has assumed the role of CEO.

Click here for all recent BTA Hotline articles.

BTA Managed Services Workshop - Chicago, Ill.
The Managed Services Business Model taught in this workshop is the first of its kind, specifically for BTA dealers, and has been developed by workshop instructors Mitch Morgan and Chris Ryne of Growth Achievement Partners (GAP), and Continuum Managed Services LLC. The companies’ combined knowledge in the managed services space will allow dealers to walk away with a "time-tested" business model and key metrics to guide success in this important strategic area. Attendees to this workshop receive free registration to Cruise to Success. For more information or to register online, click here.
14-15Select Dealer Group Meeting - San Antonio, Texas
15-16Cruise to Success - A district event hosted by BTA Mid-America - Chicago, Ill.
2014's Cruise to Success, open to BTA member and non-member dealers from across the country, is all about providing dealers the framework to change — to transform — their dealerships in order to reap the rewards of today's opportunities. The event will feature a keynote presentation by Michael George, CEO of Continuum Managed Services LLC, a dealer panel focused on driving your dealership's transformation and five additional educational sessions that collectively provide "The Five Critical Steps to Transformation." In addition, there will be time to visit with 40 exhibiting sponsors, many of which will hold drawings for great prizes during the event. Dealer attendees can also enter on-site for a chance to win one of five $100 American Express gift cards and be entered into the BTA District Event Sweepstakes. To wrap up the event, attendees will enjoy dinner and a scenic cruise aboard the Spirit of Chicago. Join us May 15-16 at the InterContinental Chicago Magnificent Mile in Chicago to learn how to get to where you need to be. You won't regret it. Neither will your bottom line. For more information or to register online, click here.
20Building My Business Webinar: "Social Media for Dealers"
Social media represents a great opportunity for businesses. In this webinar, Andy Slawetsky of Industry Analysts Inc. will review strategies on how to use social media effectively to improve your visibility to customers, find new customers and understand how to effectively market your company using this increasingly valuable resource. Attendees will learn about search engine rankings, as well as how and why to use free services like Twitter, LinkedIn, Facebook and others. For more information or to register online, click here.
ProFinance 2.0 - Dallas, Texas
Over the last 12 years, the principles of ProFinance have dramatically improved the performance of hundreds of dealerships. But with the introduction of color, connectivity, software, managed print services (MPS) and managed network services (MNS), the business has changed — and ProFinance has changed with it. Taught by John Hey and Todd Johnson of Strategic Business Associates, ProFinance 2.0 incorporates these changes into the new industry model, including benchmarks for MPS. With more than 30 key benchmarks, this management tool will help you and your team achieve double-digit operating income. For more information or to register online, click here.
BTA Field Service Foundations Workshop - Irvine, Calif.
The BTA Field Service Foundations Workshop, led by John Hamilton of Service Strategies Corp., is designed for service professionals looking to improve their industry-related management skills. The course provides a solid foundation of skills needed to successfully manage a field service operation and includes two full days of university-level instruction. Field service managers must have a high quotient of skills and insights into the specific demands of their customers, team members and the service business environment. The course includes topics covering leadership, coaching and facilitating the activities of a field service team toward the accomplishment of the evolving technical services mission. For more information or to register online, click here.

For details on these events and to stay abreast of industry events, visit the
BTA Industry Calendar.

The May issue of Office Technology, the monthly magazine of the Business Technology Association, is now posted on the BTA website. You will need your username and password to access the online magazine.

Click here to view the magazine online.

Click here for the Office Technology archives.

BTA Insurance Services

BTA members have the opportunity to enroll in a number of insurance programs. Each insurance program is specialized to fit the needs of business equipment/networking dealerships. The programs offer a wide variety of coverage including health, business, disability, cancer programs, workers’ compensation, retirement 401(k) programs and Section 125 plans.

For more information, visit

For more information on other BTA member benefits, visit

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