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May 31, 2016
Issue No. 502

BTA member dealers receive 2-for-1 registration. Register today!

The 2016 BTA National Conference will feature:
• A keynote address by former Navy SEAL officer Leif Babin
• Two panel discussions focused on looking to the future of the industry & moving beyond hardware
• Eight additional educational sessions presented by industry experts
• Time to network with peers & 50 exhibiting sponsors
• A tour of the National World War I Museum and Memorial & a buffet dinner on the premises
• Free entrance to BTA's 90th anniversary event, BTA at 90: A Celebration

For more information, click here.

Are you in copier/MFP sales, IT and managed print and want to take your toner sales to the next level?

EasyOrder Pro Marketing is designed to specifically market the ink and toner part of your business to new customers, maintain the ones you have and set you apart from the countless e-commerce websites and big box stores out there. There are no startup costs and it works with your current website. RemanResource offers BTA members a free 30-day trial and a special 20-percent-off discounted rate on EasyOrder Pro Marketing. Sign up today.

Find out more at or call (800) 640-1160.

For more information on BTA Hotline sponsorship, contact Brent Hoskins at or visit the advertising link on the BTA website. (Note: Sponsors are not endorsed by BTA and members should thoroughly investigate claims and offers made by them prior to purchase.)

June 28 BTA Webinar to Focus on Planning Successful Events
The 102nd webinar in BTA's Building My Business Webinar Series is scheduled for 4 p.m. Eastern on Tuesday, June 28.

Ricoh to Use Recycled Plastics From Recovered Material in Next-Generation MFPs
Ricoh has announced that it has developed a new reclaimed material using commercially available recovered materials (i.e., plastic packaging containers and plastics used in home appliances) for repeated use.

KYOCERA Announces 31 New MFPs & Printers, Six Business Apps
KYOCERA Document Solutions America Inc. has announced the release of 31 new and upgraded A3 and A4 MFPs and printers, along with six new business applications.

ABBYY Joins Laserfiche PDP Program
ABBYY has joined the Laserfiche Professional Developer Partnership (PDP) program to integrate its FlexiCapture software with Laserfiche enterprise content management (ECM) products.

Konica Minolta Launches SheetFeeder Roll Feed System Partnership
Konica Minolta Business Solutions U.S.A. Inc. (Konica Minolta) has announced the availability of the Tecnau SheetFeeder KM 2250.

Click here for all recent BTA Hotline articles.

2016 BTA National Conference - Hosted by BTA Mid-America - Kansas City, Missouri
It is the office technology dealer's "must-attend" event this year — the 2016 BTA National Conference, set for June 8-10 in Kansas City, Missouri, home of the Business Technology Association since 1985. The 2016 BTA National Conference is specifically designed for the independent dealer, with a carefully crafted educational lineup and exhibiting sponsors. Plus, there will be outstanding networking opportunities, including an evening at the National World War I Museum and Memorial. Register for the National Conference and receive admittance to BTA at 90: A Celebration, a very special event taking place Friday evening, June 10, at Kansas City Union Station. Join us in BTA's hometown to learn from industry leaders, see the latest vendors, network with your fellow dealers and celebrate BTA's 90th anniversary in grand style. You will leave Kansas City informed, invigorated and inspired! BTA member dealers receive 2-for-1 registration and free entrance to BTA at 90: A Celebration. For more information or to register online, click here.
10BTA at 90: A Celebration - Kansas City, Missouri
BTA will celebrate its 90th anniversary from 5:30 to 11 p.m. on Friday, June 10 as part of the 2016 BTA National Conference. BTA at 90: A Celebration will take place at the historic Union Station in Kansas City, Missouri. The event will provide a memorable opportunity to celebrate the association's many years of dealers helping dealers.The evening will include: 2016 BTA Channel's Choice and 2016 BTA Channel Champion awards; a cocktail reception, dinner and after-dinner drinks; and entertainment by political satirist Mark Russell, guitarist Gregory Hyde and the Kansas City Lights Jazz Trio. Join BTA and your fellow dealers in June for this very special event! For more information or to register online, click here.
11FIX: Cost Management for Service 2.0 - Kansas City, Missouri
Successful BTA dealers use their service departments to maintain profit margins as new equipment sales margins decline. FIX, BTA's popular service workshop, teaches you how to compute the cost of your service labor hour (service burden rate) and improve your overall service department profitability. Workshop instructors Ronelle Ingram and Rock Janecek will cover first-call completion and proven management and customer service programs to improve morale within your service department. Those struggling with MPS and IT issues can learn new management skills to help transition their staffs to the realities of solution-based servicing. This is a highly interactive, energetic classroom experience. Come prepared to learn in a fun, relaxed atmosphere. Workshop attendees receive free registration to the 2016 BTA National Conference and BTA at 90: A Celebration. For more information or to register online, click here.
22ProFinance 2.0 - Bloomington, Minnesota
Over the last 14 years, the principles of ProFinance have dramatically improved the performance of hundreds of dealerships. Now, with color, connectivity, software, managed print services (MPS) and managed network services (MNS), the business has changed — and ProFinance has changed with it. Taught by John Hey and Todd Johnson of Strategic Business Associates, ProFinance 2.0 incorporates these changes into the industry model, including benchmarks for MPS. With more than 30 key benchmarks, this management tool will help you and your team achieve double-digit operating income. For more information or to register online, click here.
28Building My Business Webinar: "Successful Dealership Event & Lunch and Learn Attendance"
Have you ever planned an event or a lunch and learn, only to be disappointed by the lackluster turnout and less-than-ideal resulting sales? Clearly, you host such events at your dealership with the expectation that they will lead to some great selling successes with the products and services offered by your dealership. In this webinar, Kate Kingston of Kingston Training Group will share, step by step, a proven method to increase and confirm attendance for your next dealership event and/or lunch and learn. She will also provide strategies to help you generate more meetings to sell as a result. For more information or to register online, click here.
28-29BTA Managed Services Workshop - Fort Worth, Texas
Have you invested in the managed IT services market but are yet to see the results you were told you would see? Are you looking for answers on how to execute instead of just hearing about what you should do? The BTA Managed Services Workshop has been expanded to one-and-a-half days and now includes the data within the Managed Services Business Model v4.0. This model — the first of its kind — has been developed by workshop instructors Mitch Morgan and Chris Ryne of Growth Achievement Partners (GAP) and Continuum. The companies' combined knowledge in the managed services space will allow dealers to walk away with a "time-tested" business model and key metrics to guide success in this strategic growth area. For more information or to register online, click here.

For details on these events and to stay abreast of industry events, visit the
BTA Industry Calendar.

Click here to learn more about BTA's 90th anniversary celebration.

Lou Slawetsky, founder and CEO of Industry Analysts Inc.,
congratulates BTA on its 90th anniversary.

Click here for more congratulatory videos.

The May issue of Office Technology, the monthly magazine of the Business Technology Association, is now posted on the BTA website. You will need your username and password to access the online magazine.

Click here to view the magazine online.

Click here for the Office Technology archives.

Sentry Insurance Data Compromise Coverage
Businesses collect and store personal information about customers, employees and others. A breach in security could compromise this information. Data compromise coverage can help you comply with legal requirements regarding notification to those affected. It can also help you retain your customers and protect your reputation because customers worried about identity theft may expect more than notification when their personal information has been compromised.

Visit for more information.

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