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June 2, 2015
Issue No. 453

BTA Member Dealers Receive 2-for-1 Registration!

Copier Careers®, a Minneapolis-based niche recruiting firm serving the document imaging industry for almost 30 years, just published its annual Service Technician Salary Survey. This year's survey garnered a record response from more than 4,320 copier/MFP technicians across the United States. Only Copier Careers® has the database and dedicated resources to produce this information for the industry. Click here to read the salary survey.

Copier Careers is a retained recruiting firm dedicated exclusively to helping independent copier/MFP dealers find experienced service techs, copier/MFP sales reps, managers, controllers, back-office staff, and MPS and MNS experts.

More Than Resumes, Candidates®

Learn more at

For more information on BTA Hotline sponsorship, contact Brent Hoskins at or visit the advertising link on the BTA website. (Note: Sponsors are not endorsed by BTA and members should thoroughly investigate claims and offers made by them prior to purchase.)

BTA Welcomes Five New Members

BTA's June 17 Webinar to Focus on Acquiring a Managed IT Services Company
The 90th webinar in BTA's Building My Business Webinar Series is scheduled for 4 p.m. Eastern on Wednesday, June 17.

United Stationers Changes Name, Repositions for the Future
United Stationers Inc. officially brought together several of its primary operating companies under the name "Essendant" on June 1.

OTC Group & Xerox Thwart Counterfeiting & Theft of Pharmaceutical Packaging With Unique Tracking
Package theft and counterfeiting in the pharmaceutical industry costs an estimated $75 billion to $200 billion globally each year and the sale of counterfeit medications puts human lives at risk.

Print Tracker Announces Version 7.0 of Print Tracker Pro & Admin
Print Tracker has announced its newest software versions, Print Tracker Pro and Admin 7.0.

Hugh Scandrett Joins Continuum's Board of Advisors
Continuum has added Hugh Scandrett, vice president of engineering at EnerNOC Inc., to its Board of Advisors.

CHERRY Corp. Introduces the CHERRY JK-A0100EU Smart Card Keyboard
CHERRY Corp. has introduced the CHERRY JK-A0100EU smart card keyboard, designed to control logical access to networks in order to maintain a secure user base.

MWA Intelligence Inc. Signs OEM Agreement With SAP
MWA Intelligence Inc. (MWAi) has announced it has signed an OEM agreement with SAP.

Ricoh Expands Partnership With EMC
Ricoh is giving its customers a new, better way to access information through an expanded partnership with EMC Corp.

Y Soft Introduces New Reward Program for MPS Partners
Y Soft has introduced the Y Soft Partner Reward Program, a set of discounts, incentives and rewards for Y Soft's global community of channel partners and a new partner level, Y Soft Authorized Reseller.

SurgeX Unveils Hybrid Energy Management Platform
ESP/SurgeX has announced the Axess Manager Platform, a mobile power monitoring and management system that pairs with every IP-enabled device on a network, including SurgeX Axess, Axess Elite and Axess Ready products.

Click here for all recent BTA Hotline articles.

ProFinance 2.0 - Alexandria, Virginia
Over the last 13 years, the principles of ProFinance have dramatically improved the performance of hundreds of dealerships. Now, with the introduction of color, connectivity, software, managed print services (MPS) and managed network services (MNS), the business has changed — and ProFinance has changed with it. Taught by John Hey and Todd Johnson of Strategic Business Associates, ProFinance 2.0 incorporates these changes into the new industry model, including benchmarks for MPS. With more than 30 key benchmarks, this management tool will help you and your team achieve double-digit operating income. For more information or to register online, click here.
17Building My Business Webinar: "How to Acquire a Managed IT Services Company"
BTA Channel dealers are taking advantage of the managed IT services market opportunity in increasing numbers. Many are looking to make a strategic acquisition of a managed services provider/IT services company as a way to either accelerate the success they are having or speed their transition if they are not in the market today. In this webinar, Mitch Morgan and Chris Ryne of Growth Achievement Partners will be joined by their strategic partner in this space, acquisitions expert Mike Dudek of Zygoquest Group. They will share valuable insight into trends, strategies, examples of recent transactions and the keys to a successful acquisition process, whether you are planning to start your search today or in the future. For more information or to register online, click here.
FIX: Cost Management for Service 2.0
Successful BTA dealers use their service departments to maintain profit margins as new equipment sales margins decline. FIX, BTA's popular service workshop, teaches you how to compute the cost of your service labor hour (service burden rate) and improve your overall service department profitability. Workshop instructors Ronelle Ingram and Rock Janecek will cover first-call completion and proven management and customer service programs to improve morale within your service department. Those struggling with MPS and IT issues can learn new management skills to help transition their staffs to the realities of solution-based servicing. This is a highly interactive, energetic classroom experience. Come prepared to learn in a fun, relaxed atmosphere. Workshop attendees receive free registration to the Aug. 6-7 Capture the Magic district event, hosted by BTA West. For more information or to register online, click here.
6-7Capture the Magic - A BTA district event hosted by BTA West - Las Vegas, Nevada
BTA West will host Capture the Magic, open to dealers from across the country, on Aug. 6-7, 2015, at the Venetian in Las Vegas, Nevada. This event will be a great setting to learn from industry leaders, gather new ideas and network with your peers. The event will feature a keynote session by Nate Booth, a panel discussion focused on the millennial mindset and five additional educational sessions presented by subject-matter experts. In addition, there will be time to visit with 30-plus exhibiting sponsors, many of which will hold drawings for great prizes during the event. Dealer attendees can also enter on-site for a chance to win one of five $100 American Express gift cards and be entered into the BTA District Event Sweepstakes. The event will wrap up with a Cirque du Soleil performance of the attendee's choice: Michael Jackson One or Zarkana. BTA member dealers receive 2-for-1 registration! For more information or to register online, click here.

For details on these events and to stay abreast of industry events, visit the
BTA Industry Calendar.

The June issue of Office Technology, the monthly magazine of the Business Technology Association, is now posted on the BTA website. You will need your username and password to access the online magazine.

Click here to view the magazine online.

Click here for the Office Technology archives.

Beacon Promotional Products
Beacon Promotional Products provides customers with quality products and services that support their sales and marketing objectives. When used correctly, custom promotional products are a proven marketing tool that can generate leads and improve brand recognition. These products can be used to increase sales and promote employee loyalty. Beacon combines smart design and innovative promotional products to deliver creative solutions to your corporate-identity and brand-awareness needs. You will receive cohesive project management, from creative services to production of marketing programs. BTA members receive a 10-percent discount on all items in Beacon's Web store.

Visit for more information.

For more information on other BTA member benefits, visit

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