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July 12, 2016
Issue No. 508


BTA Member Dealers Receive 2-for-1 Registration;
Can Use $150/$250 Discount Codes Received With Membership!


Hotel Discount Deadline is Tomorrow, July 13 — Register Today!


The 2016 Capture the Magic event will feature:
• A keynote address by Jeff Slutsky of Street Fighter Marketing
• Six additional educational sessions presented by industry experts
• Time to network with peers & 30-plus exhibiting sponsors
• A Blue Man Group performance at the Luxor Hotel and Casino

For more information, click here.




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Visit www.gobeyondtech.com or contact Dan Doerner at (951) 254-9498 or dan@gobeyondtech.com.

For more information on BTA Hotline sponsorship, contact Brent Hoskins at brent@bta.org or visit the advertising link on the BTA website. (Note: Sponsors are not endorsed by BTA and members should thoroughly investigate claims and offers made by them prior to purchase.)

BTA Welcomes 12 New Members

Copier Careers Publishes 2016 Sales Manager Salary Survey Results
The 2016 Copier Careers Sales Manager Salary Survey is now available.

Marc Spring Announces Reacquisition of ITEX Show & imageSource Magazine
Marc Spring, president of Evolved Office and founder of ITEX and imageSource Magazine, has announced he has reacquired the national trade show and industry publication.

DPOE's Victor Miceli Meets With Senator, Congressman on Behalf of Small Business Advocacy Council
Victor Miceli, co-owner of BTA member Des Plaines Office Equipment and a member of the board of directors for the Illinois Small Business Advocacy Council (SBAC), recently traveled to Washington D.C., to meet with Rep. Adam Kinzinger, R-IL, and Sen. David Vitter, R-LA, to make them aware of the negative effect that regulations and new legislation can have on the small business owner.

Continuum Releases Guide to Help MSPs Capture Backup and Disaster Recovery Opportunities
Continuum has released the 46-page, comprehensive e-book, "Business Continuity: The MSPs Guide to Backup and Disaster Recovery," to help MSPs capitalize on the lucrative backup and disaster recovery (BDR) opportunity.

SmartSearch ECM Transitions to GlobalSearch
Square 9 Softworks has announced that beginning in fall 2016, the company will transition away from using the name SmartSearch to represent its enterprise content management (ECM) solution.

Etactics Integrates With ERP Software to Streamline the A/R Process
ECi Software Solutions has announced the integration of its e-automate ERP software with Etactics' custom invoicing products to provide additional invoice and statement solutions.

PrintFleet Joins UN Global Compact
PrintFleet Inc. has announced it has joined the United National Global Compact.

OKI & EFI Launch Fiery DFE for OKI's Next C900 Printers
Electronics For Imaging Inc. (EFI) has partnered with OKI Data Americas to bring to market an EFI Fiery digital front end (DFE) driving OKI's C900 Series digital production color printers for the graphic arts and specialty printing markets.

mindSHIFT Unveils New IT Security Offerings
mindSHIFT Technologies Inc. has announced the launch of mindSHIFT IT Security, Risk and Compliance Services.

Epson Announces SureColor P-Series Designer Edition Models
Epson has announced the expansion of its line of SureColor P-Series large format printers to include three new Designer Edition configurations — the 17-inch SureColor P800, 24-inch SureColor P6000 and 44-inch SureColor P8000.

Katun Launches 'Color Wave'
Katun is introducing several new color products this summer.

Jack Duncan Joins BEI Services
BEI Services Inc. has announced that industry veteran Jack Duncan has joined the BEI team.

Compass Releases Sherpa 4.0
Compass Sales Solutions has released Sherpa 4.0, which provides Compass partners with a dealer-specific, solution-agnostic sales automation tool that reflects the dynamic evolution in the office technology industry.

John Lowrey Named an Ernst and Young 2016 Regional Entrepreneur of the Year
John Lowery, president of BTA member Applied Imaging, has been named the Ernst and Young (EY) LLP 2016 Entrepreneur of the Year for the Michigan/northeast Ohio region.

Click here for all recent BTA Hotline articles.


July
26
Building My Business Webinar: " Eight Things That Drive Your Company's Value"
With all of the merger and acquisition activity we have seen in the industry, there has been a lot of attention on business value. Every time a dealership is sold, we hear people asking how much it was sold for and how the value was determined. The fact of the matter is that the value of a dealership is impacted by a handful of key factors. These factors not only drive the value of the business, but can literally mean the difference between getting viable offers or not. In this webinar, Jim Kahrs of Prosperity Plus Management Consulting Inc. will outline eight things that drive your company's value. For more information or to register online, click here.
Aug.
4-5
Capture the Magic - Hosted by BTA West - Las Vegas, Nevada
Planned and hosted by the dealer volunteer leadership team of BTA West, the Capture the Magic event will feature a powerful keynote session and six general sessions specifically selected for today's office technology dealers. In addition, the event agenda includes great networking opportunities — a welcoming reception and a Blue Man Group performance. The Capture the Magic agenda will include time to visit with 40-plus exhibiting sponsors, many of which will hold drawings for great prizes during the event. Dealer attendees can also enter on-site for a chance to win one of five $100 American Express gift cards and be entered into the BTA Events Sweepstakes. BTA member dealers receive 2-for-1 registration and can use their $150/$250 discount codes received with membership. For more information or to register online, click here.
Sept.
7-9
BTA Sales Management Workshop - Owings Mills, Maryland
The BTA Sales Management Workshop is a career development "must have" for sales management at all levels, and provides the knowledge, skills, process and tools to immediately increase effectiveness and achieve higher levels of success. Taught by well-known industry trainer and facilitator Kim Ward of Learning Outsource Group (LOG), the workshop focuses entirely on the "how-to" skills that will help attendees reach their full potential as great sales leaders and coaches, as well as best practices to build and sustain elite, high-performance sales teams. For more information or to register online, click here.
15-16Grand Slam - Hosted by BTA East - Boston, Massachusetts
Planned and hosted by the dealer volunteer leadership team of BTA East, the Grand Slam event will feature a keynote panel discussion, a dealer panel and five general sessions specifically selected for today's office technology dealers. In addition, the event agenda includes great networking opportunities — a welcoming reception and a New York Yankees versus Boston Red Sox baseball game at Fenway Park. Attendees will enjoy dinner at the park prior to the game. In addition, there will be time to visit with exhibiting sponsors, many of which will hold drawings for great prizes during the event. Dealer attendees can also enter on-site for a chance to win one of five $100 American Express gift cards and be entered into the BTA Events Sweepstakes. BTA member dealers receive 2-for-1 registration and can use their $150/$250 discount codes received with membership. For more information or to register online, click here.
Oct.
5-6
ProFinance 2.0 - Denver, Colorado
Over the last 14 years, the principles of ProFinance have dramatically improved the performance of hundreds of dealerships. Now, with color, connectivity, software, managed print services (MPS) and managed network services (MNS), the business has changed — and ProFinance has changed with it. Taught by John Hey and Todd Johnson of Strategic Business Associates, ProFinance 2.0 incorporates these changes into the industry model, including benchmarks for MPS. With more than 30 key benchmarks, this management tool will help you and your team achieve double-digit operating income. For more information or to register online, click here.

For details on these events and to stay abreast of industry events, visit the
BTA Industry Calendar.



Click here for more congratulatory videos and videos of the BTA at 90: A Celebration event, held June 10, 2016, at Kansas City Union Station in Kansas City, Missouri.

The July issue of Office Technology, the monthly magazine of the Business Technology Association, is now posted on the BTA website. You will need your username and password to access the online magazine.


Click here to view the magazine online.

Click here for the Office Technology archives.


Member Rewards Program
As a BTA dealer member, you can gain access to discounts and special offers on a variety of products and services through BTA's Member Rewards Program. Some examples of the offerings:

• 15 percent off monthly services from Sprint and 10 percent off from T-Mobile.
• Up to 35 percent off movie tickets at AMC Theaters, Regal Entertainment and more.
• Discounts on general admission pricing at more than 150 national attractions, including Walt Disney World, Six Flags and Sea World.

To join the Member Rewards Program for $19.95 (a $29.95 value), log in and click on the "Member Rewards" link from the "My Profile" menu. Each BTA dealer member primary contact who renews his (or her) dealership's membership on time will receive a free member rewards card — a $29.95 value.

Visit www.bta.org/MemberRewards for more information.

For more information on other BTA member benefits, visit www.bta.org/MemberBenefits.


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BTA Membership
Your BTA benefits are listed on the BTA website. Be sure to take full advantage of your membership by using the many discount programs and business services BTA offers exclusively for its members. Click here to learn more. Not a member yet? Join online.