July 16, 2013
Issue No. 359


Crawford Thomas, a nationwide, full-service sales recruitment firm that specializes in the recruitment of office automation sales reps, MPS reps, PPS, sales managers and support staff, is proud to offer discounted recruitment/staffing services to all BTA members.

As one of the only large recruiting firms that really understands the office automation industry, it's no wonder that OEMs and dealers coast-to-coast depend on Crawford Thomas' 40-plus in-house recruiters to deliver top talent.

Crawford Thomas makes Fortune 500 recruitment services available to all sales organizations, regardless of their size or hiring volume.

Featuring the following BTA member discounted options:

  • Low-cost executive sourcing — all roles (job postings and powerful sourcing)
  • Contingency recruitment — techs, AEs, MPS reps, management, executive leadership
  • Retained search — Dedicated recruiters, unlimited hires for one low cost
  • Additional services include: background process outsourcing, drug tests, hiring-process design, recruitment training, HR consulting, succession planning, employee handbooks/policies, HRIS consulting, compensation and performance management

Please e-mail info@crawfordthomas.com or call (888) 649-6616 for information that may be helpful to your recruitment needs.

For more information on BTA Hotline sponsorship, contact Brent Hoskins at brent@bta.org or visit the advertising link on the BTA website. (Note: Sponsors are not endorsed by BTA and members should thoroughly investigate claims and offers made by them prior to purchase.)

Canon U.S.A. Launches Therefore Information Management Solution
Canon U.S.A. Inc. has announced the availability of the Therefore information management solution, which gives employees the ability to capture, archive, retrieve, edit and process documents quickly and efficiently.

KYOCERA Releases Teaching Assistant Update
KYOCERA Document Solutions America has announced an upgrade to Kyocera Teaching Assistant, a business application designed to streamline classroom workflow, reduce teacher workloads and boost student achievement.

Supplies Network Now Offers West Point Products
Supplies Network has announced the addition of West Point Products to its product lineup.

MAPA Systems & OMI Announce Partnership
MAPA Systems Inc. and OMI have announced a strategic technology and services agreement to utilize OMI's cloud-based customer communications management (CCM) platform to integrate into MAPA Systems Inc.'s Mail-as-a-Service (MaaS) offering.

Print Audit Releases Update for Print Audit Secure
Print Audit has released a significant update for its secure release and pull-printing solution, Print Audit Secure.

3D Systems Acquires Phenix
3D Systems has announced that it has closed its acquisition of Phenix Systems, a provider of direct metal selective laser sintering 3D printers based in Riom, France.

Click here for all recent BTA Hotline articles.

FIX: Cost Management for Service - Cerritos, Calif.
Successful BTA dealers use their service departments to maintain profit margins as new equipment sales margins decline. FIX, BTA's popular service workshop, teaches you how to compute the cost of your service labor hour (service burden rate) and improve your overall service department profitability. Workshop instructors Ronelle Ingram and Rock Janecek will cover proven management and customer service programs to improve morale within your service department. Those struggling with MPS and IT issues can learn new management skills to help transition your staff to the realities of solution-based servicing. This is a highly interactive, energetic classroom experience. For more information or to register online, click here.
BTA Strategic Sales Workshop - Charlotte, N.C.
From equipment to software, MPS, MNS and everything in between, today's dealership has more to offer clients than ever before. But how effective is the dealership is selling all of those things? Is there a perception that each opportunity has a different sales process — either by the solution type or by the rep? Today's sales professionals not only need an updated sales approach to be successful today and into the future, but also a repeatable sales process that provides a consistent framework for all that they sell. This workshop is a sales transformation course focused on understanding, utilizing and implementing this sales process in order to establish increased consistency and repeatability; confidence and activity; differentiation and credibility; role clarity and specialization; client interaction and impact; and efficiency and closed business. This workshop, taught by Mitch Morgan and Chris Ryne of Growth Achievement Partners, provides a time-tested strategic sales process that works by enhancing sales performance today and providing the tools to be successful in the future. For more information or to register online, click here.
Aug. 1
BTA Field Service Foundations Workshop - Las Vegas, Nev.
The BTA Field Service Foundations Workshop is designed for service professionals looking to improve their industry-related management skills. The course provides a solid foundation of skills needed to successfully manage a field service operation and includes two full days of university-level instruction. Field service managers must have a high quotient of skills and insights into the specific demands of their customers, team members and the service business environment. Taught by John Hamilton, president of Service Strategies Corp., this workshop includes topics covering leadership, coaching and facilitating the activities of a field service team toward the accomplishment of the evolving technical services mission. Attendees to the Field Service Foundations Workshop receive free registration to the Capture the Magic district event, hosted by BTA West. For more information or to register online, click here.
Capture the Magic - A district event hosted by BTA West - Las Vegas, Nev.
BTA West will be hosting its annual district event, open to BTA members and non-members from across the country, on Aug. 1-2, 2013, at the Mandarin Oriental in Las Vegas. The event will feature a keynote presentation by Kurt Schmelz, president of North American Resellers (NARS) of the Channel Partner Organization at Xerox Corp. and five additional educational sessions presented by industry leaders. In addition, there will be time to visit with peers and 30-plus exhibiting sponsors. To wrap up the event, attendees will enjoy the Cirque du Soleil O performance at the Bellagio. For more information or to register online, click here.
How to Sell Document Management Solutions - Las Vegas, Nev.
This one-day workshop teaches sales professionals and channel partners how to: engage document management solution prospects before the requirements have been set; educate customers about their needs; tailor their messages; and take control of the buying cycle. Attendees will be taught how to identify opportunities; engage customers, demonstrate importance, educate customers and propose solutions. Attendees to How to Sell Document Management Solutions receive free registration to the Capture the Magic district event, hosted by BTA West. For more information or to register online, click here.

For details on these events and to stay abreast of industry events, visit the
BTA Industry Calendar.

The July issue of Office Technology, the monthly magazine of the Business Technology Association, is now posted on the BTA website. You will need your username and password to access the online magazine.

Click here to view the magazine online.

Click here for the Office Technology archives.

Buyers Lab's Winning Combination

Buyers Lab's (BLI) Winning Combination includes: bliQ, a comprehensive and trusted resource of competitive intelligence and sales tools for the hardware imaging industry; Solutions Center helps improve the way you research, position and pitch software solutions to customers and prospects; Mobile Access allows you to meet with customers and prospects anywhere and have access to valuable information from your smartphone or tablet; Flexible Access allows enterprise accounts to assign an account administrator to add/remove users and run usage reports; and BLI’s Superior Customer Service will help you save time, increase productivity and enhance proposals.

BTA members receive a 20-percent discount on new BLI subscriptions.

Visit www.bta.org/BLI for more information.

For more information on other BTA member benefits, visit www.bta.org/MemberBenefits.

July/August Issue of The Business Owner Posted to the BTA Website
You will need your member login and password to download. Please contact BTA at info@bta.org if you do not have your member login and password. You may also access past issues of The Business Owner online. In this issue: Capital Sources: Internal, Trade, Debt and Equity; The Fraud Triangle; Actions That Can Pierce Your Corporate Veil; and much more! Click here to download.

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Your BTA benefits are listed on the BTA website. Be sure to take full advantage of your membership by using the many discount programs and business services BTA offers exclusively for its members. Click here to learn more. Not a member yet? Join online.

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