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July 21, 2015
Issue No. 460

BTA Member Dealers Receive 2-for-1 Registration!

The Trends and Benefits of Smart Card and Biometric Security Devices for Office Networks


Smart card readers and biometric fingerprint readers are becoming very popular as solutions for access control to enhance the security of office networks. This free white paper discusses these technologies, industry trends and the benefits of each device.

These devices can help prevent data and network breaches in your organization by tightening up the security at the point of network access.

As a leading brand of security keyboards and mice, CHERRY experts provide insightful information to help you select and use smart card and/or biometric devices with keyboards and mice.

Download your FREE WHITE PAPER now.

For more information on BTA Hotline sponsorship, contact Brent Hoskins at or visit the advertising link on the BTA website. (Note: Sponsors are not endorsed by BTA and members should thoroughly investigate claims and offers made by them prior to purchase.)

BPCA Announces New Executive Director
The Business Products Council Association (BPCA) has announced the appointment of Dominic Pontrelli as the association's executive director, effective July 1, 2015.

Imaging Supplies Coalition Names Toshiba's Tom Walter Chair-Elect
At its annual meeting last month, Imaging Supplies Coalition for International Intellectual Property Protection Inc. (ISC) selected Toshiba America Business Solutions Inc.'s vice president of distribution and aftermarket sales, Tom Walter, as its chair-elect.

Samsung Releases the MultiXpress 7 Printer
Samsung Electronics America has announced the A3 MFP, MultiXpress 7 (MX7) is available for purchase in the United States through select dealers.

PrintFleet Announces Katun as New LINK Partner
PrintFleet Inc. has announced it has partnered with Katun Corp. to provide PrintFleet LINK-enabled solutions to the imaging industry, in addition to adding PrintFleet-powered MPS programs for the Katun dealer channels in Europe.

FMAudit Now Integrates With DOC Assess
ECi Software Solutions has announced the integration of its FMAudit MPS solution with Office Document Consulting Inc.'s (ODC) DOC Assess equipment-fleet assessment tool.

Copier Careers Releases Annual Sales Manager Salary Survey
Copier Careers has released the 2015 Copier Careers Sales Manager Salary Survey.

Balboa Capital Announces Completion of $230 Million Securitization
Balboa Capital has announced it has completed a $230 million securitization of equipment lease and loan-backed notes.

Click here for all recent BTA Hotline articles.

FIX: Cost Management for Service 2.0
Successful BTA dealers use their service departments to maintain profit margins as new equipment sales margins decline. FIX, BTA's popular service workshop, teaches you how to compute the cost of your service labor hour (service burden rate) and improve your overall service department profitability. Workshop instructors Ronelle Ingram and Rock Janecek will cover first-call completion and proven management and customer service programs to improve morale within your service department. Those struggling with MPS and IT issues can learn new management skills to help transition their staffs to the realities of solution-based servicing. This is a highly interactive, energetic classroom experience. Come prepared to learn in a fun, relaxed atmosphere. Workshop attendees receive free registration to the Aug. 6-7 Capture the Magic district event, hosted by BTA West. For more information or to register online, click here.
6-7Capture the Magic - A BTA district event hosted by BTA West - Las Vegas, Nevada
BTA West will host Capture the Magic, open to dealers from across the country, on Aug. 6-7, 2015, at the Venetian in Las Vegas, Nevada. This event will be a great setting to learn from industry leaders, gather new ideas and network with your peers. The event will feature a keynote session by Nate Booth, a panel discussion focused on the millennial mindset and five additional educational sessions presented by subject-matter experts. In addition, there will be time to visit with 30-plus exhibiting sponsors, many of which will hold drawings for great prizes during the event. Dealer attendees can also enter on-site for a chance to win one of five $100 American Express gift cards and be entered into the BTA District Event Sweepstakes. The event will wrap up with a Cirque du Soleil performance of the attendee's choice: Michael Jackson One or Zarkana. BTA member dealers receive 2-for-1 registration! For more information or to register online, click here.
20Building My Business Webinar: "Proactive Prospecting — Turning an Interruption Into a Sales Conversation"
If you are in sales, you are also in prospecting. Getting in front of the right buyer is the single most crucial element in sales success, yet many sellers struggle to maintain and leverage a consistent prospecting regimen. This webinar, led by Tibor Shanto of Renbor Sales Solutions, will examine: why reps are reluctant to prospect; how to help them overcome this reluctance; a proven process for prospecting success; dealing with email and voicemail; and introducing a means of creating sustained change behaviors in your team. You will learn why looking for need and pain will limit prospecting success, and what you have to introduce into the call if you are going to overcome apathy and complacency in buyers. You will also learn how to deal with the most common objections you will face while prospecting. For more information or to register online, click here.

For details on these events and to stay abreast of industry events, visit the
BTA Industry Calendar.

The July issue of Office Technology, the monthly magazine of the Business Technology Association, is now posted on the BTA website. You will need your username and password to access the online magazine.

Click here to view the magazine online.

Click here for the Office Technology archives.

Sentry Insurance Services
Sentry Insurance provides a full line of business insurance including property, business personal property, commercial liability, automobile fleets, false pretense, workers’ compensation and equipment insurance, as well as employer-sponsored 401(k) programs. Sentry can help you create flexible, custom-made risk management solutions and provide property and casualty insurance, workers’ compensation, retirement plans, employee group benefits and business life planning. With Sentry you will spend less time worrying about insurance and more time running your business.

Visit for more information.

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