Can't view HTML emails? Click here for an online version of the Hotline.
Nov. 4, 2014
Issue No. 425
Moving Office Equipment (MOE) is a fully insured blanket-wrapped carrier that specialized in the transportation of copiers. MOE's owner, Keenan Glass, has been in the copier industry since 1981 and owned his own Minolta dealership for 14 years before selling it and starting MOE. In just under 10 years, MOE has grown from one pickup truck and trailer, to a fleet of 19 box trucks and five semis. Its dedicated office staff and drivers are absolutely the key to its success.
Please visit MOE online at www.moetrans.com for more information or to request a quote.
For more information on BTA Hotline sponsorship, contact Brent Hoskins at email@example.com or visit the advertising link on the BTA website. (Note: Sponsors are not endorsed by BTA and members should thoroughly investigate claims and offers made by them prior to purchase.)
Dealer Marketing Launches Relevant Posts Feature
Dealer Marketing has announced the launch of the Relevant Posts feature, a module that serves up relevant blog articles and calls-to-action on pages of dealers' websites.
Print Audit Releases ICE Version 1.17
Print Audit has released an update for its Information Collection Engine (ICE), the scanning engine that powers its remote meter reading solution, Facilities Manager.
Click here for all recent BTA Hotline articles.
BTA MPS Client Engagement Training Series
The BTA MPS Client Engagement Training Series, led by Mike Lecak, president of Collaborative Consultant Group, consists of six one-hour, Web-based courses designed to assist participants in the following: getting the appointment; MPS value propositions; conducting the appointment; the assessment; the proposal; deal implementation; and client management. During the six-week session, there will be three one-hour one-on-one coaching sessions in addition to the online training sessions. During these sessions, you will be working with Lecak on three of your specific accounts. You will be taking these opportunities through the sales process, from appointment through the assessment to the proposal and contract. You will have a chance to gain valuable insight while working on actual "live" prospects. Year-End Special for BTA Members! Tuition was $795; now $495 for one attendee. Tuition was $1,995 per dealership; now $695 per dealership. For more information or to register online, click here.
20 Building My Business Webinar: "Where are the Sales? Tested Techniques to Inspire Your Sales Teams"
Do your reps say they cannot get anyone to answer their phone? Is there a lot of sales activity but no sales? Sales is shifting at a fast pace and what worked five years ago is not working today. Buyers are busier than ever and if you do not show value and meet a need, they do not have time to talk to you or your company. This webinar, led by Melissa D. Whitaker of Melissa Whitaker International LLC, will go over best practices that work in today's selling environment. These step-by-step techniques have been implemented by dealers nationwide and have proven successful. Whitaker will discuss how, through proven techniques, she is able to transform sales teams by creating clarity, finding more ideal clients and increasing sales. For more information or to register online, click here.
Building My Business Webinar: "Overcoming Challenges in Service to Improve Profitability & Efficiencies"
Now, more than ever, dealers are faced with many challenges impacting the service operation. Should you explore managed services? Is MPS worth the hassle? Can you take on another service and still offer an exceptional client experience? BEI Services has been in business for more than 21 years, working with hundreds of dealer operations. It understands the challenges dealers face that impact service profitability and operational efficiency. This webinar, led by Ken Staubitz of BEI Services, will review the common challenges impacting the service operation and will provide best practices to address these challenges. For more information or to register online, click here.
For details on these events and to stay abreast of industry events, visit the
BTA Industry Calendar.
The November issue of Office Technology, the monthly magazine of the Business Technology Association, is now posted on the BTA website. You will need your username and password to access the online magazine.
Click here to view the magazine online.
Click here for the Office Technology archives.
CompTIA Educational Discounts
CompTIA is the voice of the world's information technology (IT) industry. As a non-profit trade association, it advances the global interests of IT professionals and IT channel organizations, and enables them to be more successful with industry-leading certifications and business credentials, education, resources and the ability to connect with like-minded industry experts. CompTIA offers BTA members discounts of 10 to 15 percent on many of its certification exam vouchers. Certifications range from CDIA+ and Network+ to Mobile App Security+ (iOS and Android) and Cloud Essentials.
Visit www.bta.org/CompTIA for more information.
For more information on other BTA member benefits, visit www.bta.org/MemberBenefits.
Your BTA benefits are listed on the BTA website. Be sure to take full advantage of your membership by using the many discount programs and business services BTA offers exclusively for its members. Click here to learn more. Not a member yet? Join online.