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Dec. 9, 2014
Issue No. 430

BTA Member Dealers:
Receive 2-for-1 registration when you register by Feb. 18, 2015.

A Trusted Partner

The market could not be more prime and DocuWare has helped lead the way for decades. Are you ready to join the many equipment dealers successfully selling document management?

To be successful, your document management vendor should help you provide customers a safe, trusted solution with advanced technology, zero downtime and high user adaption. Ask yourself: Have they been in the business for decades? Do they offer software in 16 languages? Are they completely Web-based? If not, maybe it is time to reconsider who you partner with.

Benefit from DocuWare's proven out-of-the-gate business plan including: sales tools, ongoing education, field sales support and more. DocuWare — more than 100,000 users in more than 70 countries — extremely robust, scalable to any size organization; ISO:9001 certified and rated five-stars by BLI.

Learn what sets DocuWare apart from other vendors and join the many successful partners selling DocuWare solutions.

Visit, call (888) 565-5907, ext. 211 or email

For more information on BTA Hotline sponsorship, contact Brent Hoskins at or visit the advertising link on the BTA website. (Note: Sponsors are not endorsed by BTA and members should thoroughly investigate claims and offers made by them prior to purchase.)

BTA's Dec. 17 Webinar to Focus on Overcoming Service Challenges
The 84th webinar in BTA's Building My Business Webinar Series is scheduled for 4 p.m. Eastern on Wednesday, Dec. 17.

CBE Recognized as a Pros Elite 100
BTA member dealership Carolina Business Equipment (CBE), based in Columbia, S.C., has been recognized by Pros Elite Group for its culture of exceptional customer service.

Ricoh Acquires PTI Marketing Technologies
Ricoh Co. Ltd. has announced that it has acquired PTI Marketing Technologies, a software-as-a-service marketing asset management and marketing solutions provider.

Konica Minolta Releases PageScope Mobile iOS App 4.3 & Android App 4.0
Konica Minolta Business Solutions U.S.A. Inc. (Konica Minolta) has announced the launch of the PageScope Mobile iOS App version 4.3 and the PageScope Mobile Android App version 4.0.

Toshiba Partners with LED Technology Company, D3
To help expand and enhance its Ellumina digital signage services offering, Toshiba America Business Solutions Inc. has announced its partnership with D3 LED LLC (D3), a global technology company that designs, engineers and manufactures turnkey LED display and digital media products.

Perceptive Software Launches Perceptive Interact for Google Apps
Perceptive Software has announced the launch of Perceptive Interact for Google Apps, which allows users to seamlessly integrate content from Gmail into their business processes through Perceptive Content.

ACDI Hires Southeast Region Territory Manager
Access Control Devices Inc. (ACDI) has announced it has hired Jay Martin as territory manager for the Southeastern region.

Australian Company Becomes First International Partner to Releaf Paper Consumption
Sharing a desire to implement environmentally conscious business solutions, the global standard for sustainability in the managed print services (MPS) industry has been introduced to paper consumers in the Illawarra region of Australia.

Ricoh Partners with LRS
Ricoh Americas Corp. has announced it has partnered with Levi, Ray & Shoup Inc. (LRS) to offer the company's VPSX comprehensive enterprise output management solution for health care.

Click here for all recent BTA Hotline articles.

Building My Business Webinar: "Overcoming Challenges in Service to Improve Profitability & Efficiencies"
Now, more than ever, dealers are faced with many challenges impacting the service operation. Should you explore managed services? Is MPS worth the hassle? Can you take on another service and still offer an exceptional client experience? BEI Services has been in business for more than 21 years, working with hundreds of dealer operations. It understands the challenges dealers face that impact service profitability and operational efficiency. This webinar, led by Ken Staubitz of BEI Services, will review the common challenges impacting the service operation and will provide best practices to address these challenges. For more information or to register online, click here.
BTA Dealer Marketing Workshop - Plano, Texas
According to a recent article in the Harvard Business Review, business decision makers are, on average, 57 percent of the way through the buying process before they contact a vendor or sales rep. The buying process has changed. More of the initial research is done online. If you are not involved in this online research, you may not even get a shot at the deal. Has your dealership adapted to this new buying process? Or, are you confused by the many local seminars and Internet articles from online marketing people that make big promises but do not understand the office technology industry? It is time to get serious about online marketing. The BTA Dealer Marketing Workshop, led by Darrell Amy, Lindsay Kelley and Jon Mitchell of Dealer Marketing, makes sure your dealership is ready to implement best practices in online marketing. You will see real-world examples of how dealers use the Internet to generate leads, cross-sell current clients and position themselves as local experts. For more information or to register online, click here.
27Building My Business Webinar: "Five New Ideas Using Technology to Secure Net New C-Level Meetings"
Kate Kingston of Kingston Training Group has new content on how to attract C-level decision makers by using the technology that is right at your fingertips. Using strategies through social media like LinkedIn — among other specific online applications — will allow your sales reps to learn when a prospect needs a strategic technology solution discussion. Reps will also gain the knowledge they will need to attract more C-level attendees at their next expo or learning luncheon. In this webinar, Kingston will deliver on how to drive more net-new, vertically focused C-level sales meetings past the dialing-for-dollars method. For more information or to register online, click here.

For details on these events and to stay abreast of industry events, visit the
BTA Industry Calendar.

The December issue of Office Technology, the monthly magazine of the Business Technology Association, is now posted on the BTA website. You will need your username and password to access the online magazine.

Click here to view the magazine online.

Click here for the Office Technology archives.

Member Rewards Program

As a member of BTA, you can now gain access to thousands of discounts and special offers on all sorts of popular products and services through BTA's Member Rewards Program. Come explore offerings from companies like, AMC Theatres, Best Buy, Chili's, Firestone, Red Lobster, Sprint, Target, T-Mobile and many others. To join, log in and click on the Member Rewards link from your profile menu.

Visit and sign in with your username and password for more information.

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