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Building My Business Webinar - March 14
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Building My Business Webinar - March 14

When: Thursday, March 14, 2019
4 p.m. Eastern
Where: United States

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March 2019
Selling Cybersecurity-as-a-Service to Your Customers
4 p.m. Eastern, Thursday, March 14

Presented by Brian Suerth, president, Technology Assurance Group

Current events in business, government and politics have brought cybersecurity front and center in the minds of most people. Protecting your customers' networks must be an initiative in your managed IT services business. You are at risk of losing your customers' business if you are not providing cybersecurity. During this webinar, you will learn the layers of cybersecurity, the type of solutions that must be offered in your portfolio and how to present their value to the customer to maximize your profitability on a recurring revenue model.

Suerth is president of Technology Assurance Group (TAG), an organization of leading managed technology services providers (MTSPs) in North America representing $350 million in products and services. As president of TAG, he is responsible for directing the company's executive team in its pursuit of ever-improving advice, support and counseling in the technology arena and the expansion of TAG's membership and strategic relationships. Suerth drives the growth and performance of TAG members by delivering in-depth training and consultation in the areas of management, sales, strategic planning, marketing and public relations. During his time at TAG, Suerth has rapidly risen to national notoriety as a sales and motivational speaker. Prior to joining the organization, he was the marketing manager for Aradiant Corp. Suerth spent several years as a consultant with AC Nielsen and he led a variety of teams that provided research, analysis and advice to Fortune 500 companies including Kraft Foods and Quaker Oats. Suerth has written numerous articles that have appeared in national and regional publications. He is a sought-after speaker, delivering presentations on technology, managed IT and cloud services, and best business practices at vendor dealer meetings and industry conferences. In 2009, the San Diego Metropolitan Magazine featured Suerth in its September issue and named him one of San Diego's "40 Under 40." He received his executive MBA from San Diego State University and a bachelor's degree in business administration with a specialization in marketing from Marquette University. Suerth has participated on advisory boards for technology manufacturers and he was formerly the chairman of San Diego State University's executive MBA advisory board and president of the alumni association.

Click here to register for the March webinar.

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