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BTA Hotline: News

Carolina Wholesale Announces New Partner Pro Sales Platform

Tuesday, September 5, 2017  
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Carolina Wholesale has announced the launch of its Partner Pro Business Growth Platform. Effective immediately, customers of Carolina Wholesale can benefit from access to professional training and digital marketing services to grow their top lines.

Unlike anything else in the industry, the Partner Pro Platform provides a fully managed portfolio of digital marketing services and the largest lineup of on-demand learning courses hosted by sales performance coach Rick Lambert. Lambert is a fresh face to the imaging industry with new ideas to win in today's hyper-competitive digital selling arena.

The managed digital marketing services are focused on boosting deal consideration rates and generating sales leads. This new model allows dealers to outsource some or all of their digital marketing strategy to industry professionals and receive a monthly ROI report. The "managed" advantage makes it easy for dealers to focus on what they do best while their social media, blogging, email campaigns, SEO and more is done for them. Most clients start with a complimentary website assessment. Popular lead generation services include:
  • Custom websites
  • Social media
  • Blogging
  • Email campaigns
  • Search engine optimization
Professional on-demand sales training expands learning well beyond managed print services with video coaching and testing for new hires and tenured sales professionals to tune up their effectiveness in the following areas:
  • Selling B2B to Win – Critical business-to-business sales best practices
  • Selling Managed Print to Win – How to convert more pages into recurring revenues
  • Selling Managed IT Services to Win – How to identify, engage and qualify more opportunities
  • How to Run Effective Sales Meetings – For sales managers
"Progressive resellers know the buying processes of their customers are changing and we've made the investment to help them promote their brands and generate more sales leads," said Larry Huneycutt, president & CEO, Carolina Wholesale. "Our people are very excited about helping our valued customers grow their top lines with our new Partner Pro Growth Platform because it's so powerful, so affordable and so easy to use."

Interested parties can visit, contact their sales representative or register for the upcoming webinar, "The Inconvenient Shift in Sales & Marketing!," scheduled to air from 2 to 3 p.m. EST on Sept. 7, 2017.

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