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BTA's Dec. 20 Webinar to Focus on SBB, Flat Rate & DBB

Monday, December 3, 2018  
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The 132nd webinar in BTA's Building My Business Webinar Series is scheduled for 4 p.m. Eastern on Thursday, Dec. 20. "SBB, Flat Rate, DBB: Why so Many Acronyms for the Future of Managed Print?" will be led by West McDonald, vice president of business development, Print Audit, and owner, FocusMPS.

Since Print Audit pioneered the seat-based-billing (SBB) model for managed print more than three years ago, the market has started to take notice. There are, however, a few other names starting to pop up like "flat rate" and "device-based billing (DBB)." You may be wondering what the differences are, if any. Join McDonald as he demystifies the options to ensure you make the right decision for the future of your managed print business the first time.

McDonald is currently the vice president of business development for Print Audit and owner of FocusMPS. He has been directly involved in the managed print services (MPS) space for more than 14 years and has come to be respected as one of the foremost experts in the field. McDonald is also the chair of the SBB Council and is passionate about helping managed IT providers and office technology dealers build their business models of the future.

BTA members can register on the BTA website by visiting

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