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BTA's Dec. 16 Webinar to Focus on Using Yelp & Twitter

Tuesday, December 1, 2015  
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The 96th webinar in BTA's Building My Business Webinar Series is scheduled for 4 p.m. Eastern on Wednesday, Dec. 16. "How to Effectively Use Yelp & Twitter" will be led by Andy Slawetsky, president of Industry Analysts Inc. (IA).

Who uses Yelp and Twitter and how do they work? In this webinar, Slawetsky will explain why dealers should use Yelp and Twitter to improve their business success. He will cover the basics of both platforms and show you how to set up and maintain your Yelp and Twitter accounts.

Slawetsky, president of IA, began his career selling copiers outside of Washington, D.C. In 1996, he joined IA as an industry analyst, covering the print and copy industry. In 2012, Slawetsky launched the online industry publication, The What's Happenin' Report. He is a frequent speaker and guest at industry trade shows from virtually all vendors in this space. Additionally, Slawetsky provides dealer training, online copier/MFP/solutions comparison tools and social media consulting services for dealers and SMBs throughout the world.

BTA members can register on the BTA website by visiting

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