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BTA Hotline

Click here for this week's BTA Hotline.

May 26, 2026

Issue No. 1,002

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BTA 101 6.17.26

These BTA 101 calls are open to all BTA member dealers.

If you have questions about your membership

or feedback for BTA, join us June 17!

Join us for the June 18 Building My Business webinar:

AI Readiness Assessments: The New Growth Opportunity for BTA Dealers

4 p.m. Eastern, Thursday, June 18

West McDonald, GoWest.ai

Click here to register.

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Discover the ease and simplicity of acquiring expense management services, administrative support services and employee benefits — all from one partner.

American Fidelity Assurance Company specializes in providing these services and benefits specifically designed to help you and your employees save time, money and manage expenses. Look to American Fidelity for Section 125, long- and short-term disability, cancer and accidental death insurance policies.

All of American Fidelity’s services act independently from any major medical plans and may be used with an employer’s existing plan(s). These tax-favored benefits also help reduce employer and employee tax liabilities.


To learn more about what American Fidelity can do for your organization, contact Desiree Montgomery at desiree.montgomery@americanfidelity.com.

For more information on BTA Hotline sponsorships, contact Valerie Briseno at valerie@bta.org. (Note: Sponsors are not endorsed by BTA and members should thoroughly investigate claims and offers made by them prior to purchase.)

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The May issue of Office Technology, the monthly magazine of the Business Technology Association, is now posted on the BTA website.

Click here to view the magazine online.

Click here for the Office Technology archives.

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AEO Website Readiness Report

Keypoint Engage is an AI-powered execution service that transforms trusted industry insights into measurable business results. It builds on Keypoint Intelligence’s legacy of trusted market research, independent testing and data-driven insight — taking that expertise a step further by turning intelligence into action.

Through a combination of AI-powered tools, automated workflows and hands-on advisory support, Engage helps companies move faster from insight to measurable results.

BTA members can get a free personalized answer engine optimization (AEO) website assessment to see how their digital presences can be optimized.


For more information, visit www.bta.org/KeypointEngage.

For information on BTA member benefits, click here.

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GreatAmerica is BTA's Preferred Financing Provider
Click the logos below to learn more and click here for the latest from GreatAmerica.

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