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Building My Business Webinar Series

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Designed to help dealers improve the management of their companies, take full advantage of market opportunities and, ultimately, improve the bottom line.

Length: One hour
Cost: Free to BTA members

The following webinar has been scheduled:

June 2025

Crafting an Origin Story That Builds Value & Differentiation
11 a.m. Eastern, Thursday, June 5

Derek Shebby, founder, Modern Sales Training

Contested deals often come down to price — but do they have to? Join Derek Shebby of Modern Sales Training for a powerful webinar where he shares proven value-building tactics that turn your everyday deals into high-profit wins. Want to boost your GP? Don't miss this event.

DerekShebbymug

Derek Shebby, founder of Modern Sales Training, spent 17 years as a top sales executive and sales director with Mr. Copy (MRC)/Xerox in San Diego, California. MRC was the largest Xerox agent in the nation before being acquired by Global  Imaging Systems in 2009. During his tenure, Shebby oversaw the performance and development of hundreds of salespeople and sales leaders across the state. Specializing in the entire sales process, he helped grow MRC from $40 million to more than $100 million in annual revenue (30 to 500 employees). Since 2020, Shebby has coached dealership sales managers, vice presidents and presidents to sales growth and profitability by implementing proven industry strategies and modern sales leadership processes. He also runs a sales boot camp that is being utilized by the top dealers in the country and has a Building Value Training Series that helps reps of all tenures gain more profit and income in their deals. Shebby has exclusive sales trainings for BTA members at www.modernsalestraining.com/BTA.

Members: Click on the registration link above to register via Zoom. You will need your BTA username and password to access the registration page. After registering with Zoom, you will receive an email containing information about joining the webinar.

Watch this page for additional "Building My Business" webinars, to be announced as they are scheduled.

Interested in sponsoring a Building My Business webinar?
Email Valerie Briseno at valerie@bta.org for more information.